CRAFTING SOLUTIONS… WITH VALUES SINCE - Y/2022

ASHWIN

RAI

Product Designer at Allen Digital

I have been designing experiences for 2 years that delight users’ day-to-day lives , by working on more than 3+ consumer-based digital products across various industries

I have been designing experiences for
2 years that delight users' day-to-day lives, by working on more than
3+ consumer-based digital products across various industries

SELECTED PROJECTS

Smart subjective test-paper grading

Grading subjective student’s Test papers with higher efficiency & speed, and reducing teacher hiring cost to evaluate papers.

Accuracy 70% → 93%

Cost to evaluate ₹120 → ₹35

Making JEE/NEET Test Results insightful

Turning a scorecard into a study plan: every lost mark priced, explained, and routed to a fix.

Analysis time ~2 hrs → 10 sec

From Drop-offs to Sign-ups

Boosted onboarding completion rate for a University-based social networking app from 54% to 93%

Onboarding conversion

From Drop-offs to Sign-ups

Boosted onboarding completion rate for a University-based social networking app from 54% to 93%

Onboarding conversion

From Drop-offs to Sign-ups

Boosted onboarding completion rate for a University-based social networking app from 54% to 93%

Onboarding conversion

4 Iterations, 3 Months, 1 Goal

Evolution of a social networking app’s — Home Page, enhancing overall user engagement

Iterative design

4 Iterations, 3 Months, 1 Goal

Evolution of a social networking app’s — Home Page, enhancing overall user engagement

Iterative design

4 Iterations, 3 Months, 1 Goal

Evolution of a social networking app’s — Home Page, enhancing overall user engagement

Iterative design

Focused Iterations

4 Iterations + 3 Months + 1 Goal = Evolution of Home Page

View all Projects

RECOMMENDATIONS

“Ashwin is full of creative ideas and has a great drive to bring them to life. Working with him was a true pleasure, and I highly recommend him as a UX designer for any company seeking innovative solutions.”
Neha Rathod
Founding Team Member, Mind Alcove
“Ashwin has been one of the most easy to work person I had worked with. He’s proactive in giving and taking unfiltered feedback. You should definitely have him on your side if you are looking for someone who can work on ground up initiatives with full ownership.”
Pathange Balaji Rao
Co Founder, DesignCode Labs
“Working with Ashwin has been incredible. Was a great leader for our design team, and an incredible talent. Skills ranging from UI/UX and Graphics Designing to Marketing. Played a pivotal role in building out our consumer products front end infrastructure.”
Aaryan Ahuja
Founder & CEO, Unecto

Vibe-coded apps & experiments

Small things I build to test ideas.

Get to know me?

View the chapter on my interests, stories and life outside of work.